When we hear the word “product launch,” brands like Apple and Huawei immediately come to mind: stages, media, posters, and social media takeovers. As a result, ordinary companies instinctively assume that this is something only big corporations can pull off—and that it has nothing to do with them. Today, as we enter the AI era,…
Since the launch of my systematic Google SEO course in early 2025, I have frequently received similar questions from students: “Teacher, I run a single-product site, and it seems I can quickly finish creating all its content. How should I structure the content for such a single-category site to sustainably drive organic traffic?” A great…
For the past week, the term “distillation” has been tormenting my mind. Below, I share my understanding in chronological order. Day One: First Encounter with “Distillation” While interpreting technologies like DeepSeek and ChatGPT, the term “distillation” kept surfacing. It refers to transferring knowledge from a large, powerful “teacher model” to a lighter, faster “student model.”…
As large models enter the “deployment phase,” the true differentiators are no longer just the number of parameters in the model, but how to deploy them effectively, reliably, affordably, and accurately.Distillation, quantization, fine-tuning, and RAG (Retrieval-Augmented Generation) are precisely the four key engineering techniques for deploying large models today.Below, we’ll explain it all clearly using…
In my previous article, “In the GEO Era, Traffic Is No Longer King,” I proposed a perspective: In the AI era, traffic-centric thinking is giving way to brand-centric thinking. The most common question in the comments section was:How exactly can my brand get recommended by AI?Breaking this down into two more specific questions:1.For my brand,…
Looking back over the past two decades of the internet, we clearly see the evolution of entry points: in the PC era, the gateway was search engines; in the mobile era, it was apps; in the short video era, it was recommendation feeds. Now, a fundamental shift is underway: entry points are transforming into “AI…
1. The SEO Era: Information Overload, Like “Choosing Restaurants Based on Reviews” Imagine a common scenario: You arrive in an unfamiliar city and open your map app to search for “the best noodle shop locally.” If 8 out of the top 10 reviews say: “Tasty food, generous portions, fair prices,” you’ll keep scrolling. Because this…
ChatGPT vs Perplexity vs Claude — In-Depth Comparison in 2025 With the rapid advancement of generative AI, intelligent assistants such as ChatGPT, Perplexity, and Claude have become essential tools for users worldwide to access information, complete tasks, and create content. While all belong to the large language model (LLM) ecosystem, they differ in positioning, functionality,…
